Associate Creative Director and illustrator, Jeremy Bear, goes beneath the lights and behind the Dry-Erase in these making-of shots for the Coranet overview video.
Is your content working as hard as it can? Measure it against the “U.R.B.” standard.
When approaching any product overview video, there is typically a creative fork in the road: do we go illustrated/animated or live action? In the case of EZ-AR, the answer was “yes.”
Atalasoft is renowned for its unswerving, singular focus on document imaging technology. This two-minute animated overview video shows how obsession can actually be a good thing.