Ones and Zeros

A Binary Pulse Technology Blog

10 Ways Companies Can Market Content Now

Here are 10 ways technology companies can market content now.

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Intel Goes Interactive with YouTube “Escape”

Check out Intel’s commendable interactive YouTube experience “The Escape”, leveraging integrated video, Facebook tie-in and QR codes to promote its new Core Processors. A little more style than substance, but the mechanics of it are worth acknowledging.

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StatsPorn: Social Media Usage Among the Fortune 100

Interesting stats about social media usage among Fortune 100 and 500 companies. Which platforms they use, how they use them and how frequently.

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YouTube Video Captioning Another SEO Tool

Last week, I wrote about YouTube’s announcement on video captioning services. This nifty, augmented transcription feature certainly stands to enhance the accessibility of multimedia presentations to multiple audiences. And what I only suspected last week seems to be gaining supported belief now: that captioned videos stand to positively impact organic search.

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Automatic Captioning Now on YouTube Videos

Google just announced an interesting new service available for YouTube: automated captioning of uploaded videos. Simply upload a text file with a transcript of the video and Google’s speech recognition technology will figure out when those words are spoken and create captions based on this information. Pretty slick.

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