Ones and Zeros

A Binary Pulse Technology Blog

Finding Tradeshow ROI with Location-Based Apps

Location-based apps are gradually becoming part of the social psyche. For regional marketers, location-based apps can help unlock neighborhoods and shopping centers. For tradeshow exhibitors, they stand to help unlock greater return on investment.


My Personal Best of CES 2010

I managed to get to CES in Vegas this year. It’s been years since I attended and, frankly, after a year of economic trials and tribulations, I was hoping for some technological inspiration. Something to renew my faith in geekdom. And I’m pretty sure I got it.