Posts Tagged ‘Social Media’

Intel Goes Interactive with YouTube “Escape”

Jun 20
2011

Check out Intel’s commendable interactive YouTube experience “The Escape”, leveraging integrated video, Facebook tie-in and QR codes to promote its new Core Processors. A little more style than substance, but the mechanics of it are worth acknowledging.

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Facebook Ad Prowess on Full Display

Mar 02
2011

Really significant new research indicates that Facebook has displaced Yahoo for the first time as the No. 1 revenue-generating site when it comes to display ads.

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Finding Tradeshow ROI with Location-Based Apps

Jan 14
2011

Location-based apps are gradually becoming part of the social psyche. For regional marketers, location-based apps can help unlock neighborhoods and shopping centers. For tradeshow exhibitors, they stand to help unlock greater return on investment.

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Are B2B Marketers a Bunch of Curmudgeons?

Jan 07
2011

What is it about B2B marketers that would lead the rest of the world to see us as resistant to social media? Just because we don’t sell lattés or lingerie, are we really perceived as being pissed that social media is invading our safe, boring little worlds?

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Two Moons Illuminate the Power of Social Media

Aug 29
2010

If you’re like the bazillions of people who received the email spam that miraculously claimed that Mars would appear equal in size to the Moon Friday night, then you got a demonstration of the undeniable power of social media.

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