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	<title>Ones and Zeros &#187; Multimedia</title>
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	<description>A Binary Pulse Technology Marketing Blog</description>
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		<title>Steve Jobs Goes on the Record Regarding Flash</title>
		<link>http://www.binarypulse.com/blog/index.php/2010/04/steve-jobs-goes-on-the-record-regarding-flash-3/</link>
		<comments>http://www.binarypulse.com/blog/index.php/2010/04/steve-jobs-goes-on-the-record-regarding-flash-3/#comments</comments>
        <pubDateFormatted>Apr-29-2010</pubDateFormatted>
		<pubDate>Thu, 29 Apr 2010 23:49:19 +0000</pubDate>
		<dc:creator>Drew Mehl</dc:creator>
				<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Technology Marketing]]></category>
		<category><![CDATA[Adobe]]></category>
		<category><![CDATA[Apple]]></category>
		<category><![CDATA[Flash]]></category>
		<category><![CDATA[iPad]]></category>
		<category><![CDATA[iPhone]]></category>

		<guid isPermaLink="false">http://www.binarypulse.com/blog/?p=924</guid>
		<description><![CDATA[There has been a LOT of press in the past few months about Apple's seemingly inexplicable refusal to embrace Flash technology on its mobile devices. Every time I sit down to speculate on the subject, the story changes. Today, Steve Jobs himself chose to respond.]]></description>
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		<title>Video Closes the Sale</title>
		<link>http://www.binarypulse.com/blog/index.php/2009/12/video-closes-the-sale/</link>
		<comments>http://www.binarypulse.com/blog/index.php/2009/12/video-closes-the-sale/#comments</comments>
        <pubDateFormatted>Dec-31-2009</pubDateFormatted>
		<pubDate>Thu, 31 Dec 2009 22:43:49 +0000</pubDate>
		<dc:creator>Tim Howell</dc:creator>
				<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[Online Video]]></category>

		<guid isPermaLink="false">http://www.binarypulse.com/blog/?p=721</guid>
		<description><![CDATA[With holidays quickly approaching and a planned visit from my parents, I realized that I didn’t have a bed for our new guest room but really didn’t think about it much until I saw an ad in the Wall Street Journal for an inflatable bed from Frontgate. Kudos to Frontgate for effectively using video to help their website visitors buy from them.]]></description>
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		<title>YouTube Video Captioning Another SEO Tool</title>
		<link>http://www.binarypulse.com/blog/index.php/2009/11/youtube-video-captioning-another-seo-tool/</link>
		<comments>http://www.binarypulse.com/blog/index.php/2009/11/youtube-video-captioning-another-seo-tool/#comments</comments>
        <pubDateFormatted>Nov-24-2009</pubDateFormatted>
		<pubDate>Wed, 25 Nov 2009 01:52:30 +0000</pubDate>
		<dc:creator>Drew Mehl</dc:creator>
				<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[Search Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology Marketing]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[YouTube]]></category>

		<guid isPermaLink="false">http://www.binarypulse.com/blog/?p=649</guid>
		<description><![CDATA[Last week, I wrote about YouTube's announcement on video captioning services. This nifty, augmented transcription feature certainly stands to enhance the accessibility of multimedia presentations to multiple audiences. And what I only suspected last week seems to be gaining supported belief now: that captioned videos stand to positively impact organic search.]]></description>
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		<title>Technology, Travel and/or Trickery</title>
		<link>http://www.binarypulse.com/blog/index.php/2009/10/technology-travel-andor-trickery/</link>
		<comments>http://www.binarypulse.com/blog/index.php/2009/10/technology-travel-andor-trickery/#comments</comments>
        <pubDateFormatted>Oct-01-2009</pubDateFormatted>
		<pubDate>Thu, 01 Oct 2009 17:48:19 +0000</pubDate>
		<dc:creator>Drew Mehl</dc:creator>
				<category><![CDATA[Cool Stuff]]></category>
		<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[Online Advertising]]></category>
		<category><![CDATA[Technology Marketing]]></category>
		<category><![CDATA[Animation]]></category>
		<category><![CDATA[Branding]]></category>
		<category><![CDATA[Microsites]]></category>
		<category><![CDATA[Online Video]]></category>

		<guid isPermaLink="false">http://www.binarypulse.com/blog/?p=444</guid>
		<description><![CDATA[



	These icons link to social bookmarking sites where readers can share and discover new web pages.

	
	


			
				
			
		
I was just directed to one of the more head-scratching online marketing ploys I&#8217;ve seen in some time. I don&#8217;t know if this is brilliant, bizarre or both. Phenomenal execution&#8230;I just question the relevancy. However, it just inspired me to [...]]]></description>
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		<title>Virgin America. Branding Done Right.</title>
		<link>http://www.binarypulse.com/blog/index.php/2009/09/virgin-america-branding-done-right/</link>
		<comments>http://www.binarypulse.com/blog/index.php/2009/09/virgin-america-branding-done-right/#comments</comments>
        <pubDateFormatted>Sep-08-2009</pubDateFormatted>
		<pubDate>Wed, 09 Sep 2009 00:55:12 +0000</pubDate>
		<dc:creator>Tim Howell</dc:creator>
				<category><![CDATA[Branding]]></category>
		<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[Online Video]]></category>

		<guid isPermaLink="false">http://www.binarypulse.com/blog/?p=200</guid>
		<description><![CDATA[I want to tell you about my first experience flying on Virgin America locally. Since the airline is relatively new to Orange County, I thought I’d give them a try on my recent business trip to the SF Bay area. It was a test to see how well they measured up to expectations created by their marketing promise.]]></description>
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		<title>Stay Ahead of the Competition with Multimedia</title>
		<link>http://www.binarypulse.com/blog/index.php/2009/09/stay-ahead-of-the-competition-with-multimedia/</link>
		<comments>http://www.binarypulse.com/blog/index.php/2009/09/stay-ahead-of-the-competition-with-multimedia/#comments</comments>
        <pubDateFormatted>Sep-01-2009</pubDateFormatted>
		<pubDate>Wed, 02 Sep 2009 03:42:15 +0000</pubDate>
		<dc:creator>Drew Mehl</dc:creator>
				<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[Technology Marketing]]></category>
		<category><![CDATA[Animation]]></category>
		<category><![CDATA[Online Video]]></category>

		<guid isPermaLink="false">http://www.binarypulse.com/blog/?p=330</guid>
		<description><![CDATA[On the heels of an August that saw us in production on no less than ten multimedia pieces, I thought I'd share a recent video we completed for ourselves. It speaks to our belief in the unique efficacy of multimedia (Flash and online video) in the technology marketing mix.]]></description>
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		<title>Multimedia in Email Marketing. Must&#8230;Push&#8230;the Button!</title>
		<link>http://www.binarypulse.com/blog/index.php/2009/08/multimedia-in-email-marketing/</link>
		<comments>http://www.binarypulse.com/blog/index.php/2009/08/multimedia-in-email-marketing/#comments</comments>
        <pubDateFormatted>Aug-25-2009</pubDateFormatted>
		<pubDate>Wed, 26 Aug 2009 05:49:46 +0000</pubDate>
		<dc:creator>Drew Mehl</dc:creator>
				<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[Technology Marketing]]></category>
		<category><![CDATA[Best Practices]]></category>
		<category><![CDATA[Email]]></category>
		<category><![CDATA[Online Video]]></category>

		<guid isPermaLink="false">http://www.binarypulse.com/blog/?p=236</guid>
		<description><![CDATA[I came across a particularly simple and effective use of multimedia in an email today that I thought I'd share. Multimedia that runs in email? Not quite. Until technology inevitably allows rich media to stream directly into our email clients, the next best thing is the faux-video trick.]]></description>
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		<item>
		<title>Big Blue Chimes In on Digital Media</title>
		<link>http://www.binarypulse.com/blog/index.php/2008/11/big-blue-chimes-in-on-digital-media/</link>
		<comments>http://www.binarypulse.com/blog/index.php/2008/11/big-blue-chimes-in-on-digital-media/#comments</comments>
        <pubDateFormatted>Nov-25-2008</pubDateFormatted>
		<pubDate>Wed, 26 Nov 2008 03:10:16 +0000</pubDate>
		<dc:creator>Drew Mehl</dc:creator>
				<category><![CDATA[Multimedia]]></category>
		<category><![CDATA[Lead Generation]]></category>
		<category><![CDATA[Online Video]]></category>
		<category><![CDATA[Value Exchange Item]]></category>

		<guid isPermaLink="false">http://www.binarypulse.com/blog/?p=37</guid>
		<description><![CDATA[Interesting research information released from IBM this week. Questions centered on media viewing habits and, specifically, video advertising. 2,800 individuals were surveyed globally.]]></description>
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