New research indicates that, not only are more and more technology marketers embracing social media as a key component in their marketing mix, they are also looking to move beyond just brand awareness.
Ones and Zeros
A Binary Pulse Technology Marketing Blog
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After its much-chronicled, unofficially leaked debut, the iPhone 4G is now ready for its closeup.
Yahoo, the WTF Web property of the past few years, has finally have found its identity. And it’s called Facebook.
There has been a LOT of press in the past few months about Apple’s seemingly inexplicable refusal to embrace Flash technology on its mobile devices. Every time I sit down to speculate on the subject, the story changes. Today, Steve Jobs himself chose to respond.
My family and I spent this past weekend on Catalina Island. A nice, relaxing Saturday and Sunday away from it all. While waiting for the return boat to Newport Beach to dock, we experienced the Baja earthquake and another eye-opening display of the power of social networking
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