A Binary Pulse Technology Marketing Blog
Check out Intel’s commendable interactive YouTube experience “The Escape”, leveraging integrated video, Facebook tie-in and QR codes to promote its new Core Processors. A little more style than substance, but the mechanics of it are worth acknowledging.
Gotta admit, the Windows 8 sneak peek is pretty cool. Obviously, a lot of similarities between the mobile UI Microsoft’s been working on for years. Some people may think that’s odd or misguided, but to me, it’s inevitable. We’re in the middle of a breakneck race toward wholly mobile computing. Why wouldn’t the OS’s of the world be trying to stay one step ahead of that trend (if not leading it)?
Interesting research findings from Covario on the rise of paid search among tech firms. Covario reports that Q1 spending was up 26% compared with the year-ago quarter, although it’s important to qualify that there was a 15% drop between Q4 ‘09 and Q1 ‘10. Still, an increase is an increase.
A classic video that shows how, in 1994, Katie Couric and Bryant Gumbel seemed totally dumbfounded by what the Internet was/is. A great chronicle of just how far and fast we’ve come in 17 short years.
Location-based apps are gradually becoming part of the social psyche. For regional marketers, location-based apps can help unlock neighborhoods and shopping centers. For tradeshow exhibitors, they stand to help unlock greater return on investment.
9th sphere web design
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