Ones and Zeros

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I was just directed to one of the more head-scratching online marketing ploys I’ve seen in some time. I don’t know if this is brilliant, bizarre or both. Phenomenal execution…I just question the relevancy. However, it just inspired me to share it, so mission number one accomplished. Great use of digital video and 3D, interactive animation.

I won’t spoil the punchline for you. Give yourself five minutes and explore http://www.pomegranatephone.com/ Would love to hear your reactions. (Mine was, “huh?”)